Migration Automation Tool: Migrate Google Analytics GA3 / Universal Analytics(UA) to GA4 using Google Tag Manager

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Here is POC on Migrating GA3 / Universal Analytics to GA4 using Google Tag Manager. Demo Covers: Creation of GTM Account, Container and Workspace for tags  Adding GTM codes to webpages and enabling GTM Universal Analytics Property Creation in GA GTM UA / GA3 Pageview tag creation GA3 Event tag creation by capturing CSS selector for the button event trigger GA4 Property Creation and linking via GA Enabling GA4 pageview tag  Using GTM GA4 migrator tool to migrate GA3/UA event tags to GA4 Scanning though the GA4 event migration Validation using GTM debug mode Report validation

Review of WebTrends8 2008

The presentation of emetrics in WebTreds Analytics8 is awesome. Even a newbie to web analytics can easily understand the complete behaviour of website visitors by having WebTrends analytics tool. The problems most companies using web analytics tools confront is the inability to make decisions to improve the website conversions. But WebTrends is an exception in the way it facilitates easy decision making for improving website conversions.

WebTrends renders the following features to measure the performance of marketing.

1)Performance Dashboards
2)Interactive Reporting Console
3)Business Intelligence Integration
4)Custom Reporting
5) 5-Point Scenario Analysis
6)First-Party Cookies


1)Performance Dashboards provides accurate benchmark KPIs. "What if" scenarios in Perfomance dashboards facilitates identification of focus points in Marketing.


























2)Interactive Reporting Console assists each and every member of the company to filter, drill & query the emetrics to realize their business results.














3)Business Intelligence Integration provides you with the capability to use any business tools.

























4)Custom Reporting aids you in generating advanced reports to measure your marketing performance.























5) 5-Point Scenario Analysis portrays the point at which your website visitors are dropping and why they take such actions.

























6)WebTrends uses WebTrends First-Party Cookies.

Read more about WebTrends8 here.

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