Migration Automation Tool: Migrate Google Analytics GA3 / Universal Analytics(UA) to GA4 using Google Tag Manager

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Here is POC on Migrating GA3 / Universal Analytics to GA4 using Google Tag Manager. Demo Covers: Creation of GTM Account, Container and Workspace for tags  Adding GTM codes to webpages and enabling GTM Universal Analytics Property Creation in GA GTM UA / GA3 Pageview tag creation GA3 Event tag creation by capturing CSS selector for the button event trigger GA4 Property Creation and linking via GA Enabling GA4 pageview tag  Using GTM GA4 migrator tool to migrate GA3/UA event tags to GA4 Scanning though the GA4 event migration Validation using GTM debug mode Report validation

Track Mobile Visitors Using Google Analytics

Mobiles support WAP enabled browsers and the support given to full browsers (supports HTML & analytics tools) is less.

Google analytics tracks visitors from mobiles that supports full browsers (supports HTML & analytics tools). Google analytics reports visitors from iPhone, the T-Mobile G1, and other mobile devices with full (HTML) Internet browsers. To know whether a particular mobile supports full browsers check the manufacturers website for information.

To eye on the iphone visitor report in Google analytics select "Visits from iPhones" in the Advance segments drop down. By default Google has created the segment for easy glance at the report. I am glad that Google is getting geared to enter the mobile web analytics market to compete with the top mobile analytics vendors such as Bango, Mobilytics etc.

Comon Google! You can capture the mobile analytics market......

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