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Showing posts from April, 2011

Migration Automation Tool: Migrate Google Analytics GA3 / Universal Analytics(UA) to GA4 using Google Tag Manager

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Here is POC on Migrating GA3 / Universal Analytics to GA4 using Google Tag Manager. Demo Covers: Creation of GTM Account, Container and Workspace for tags  Adding GTM codes to webpages and enabling GTM Universal Analytics Property Creation in GA GTM UA / GA3 Pageview tag creation GA3 Event tag creation by capturing CSS selector for the button event trigger GA4 Property Creation and linking via GA Enabling GA4 pageview tag  Using GTM GA4 migrator tool to migrate GA3/UA event tags to GA4 Scanning though the GA4 event migration Validation using GTM debug mode Report validation
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Mobile Website SEO | How to SEO for Mobile Websites

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Increasing usage of mobiles has created the necessity for the creation of mobile websites. The starting point to commence the work on mobile websites is “what most people are yearning for.” Sensing that requirement I have tried to put together the collage of mobile websites creation and Search Engine Optimization tips. First and foremost important criteria to begin with is to develop the site in any of the below mentioned markup languages. XHTML Basic 1.1 XHTML MP 1.2 cHTML WML 1.3 After developing your website you can test and validate your site for mobile friendliness. Here are the Mobile site validator tools – Mobile-friendly XHTML Validator (W3C) Mobile-readiness checker (.mobi) mobileOK Basic Checker (TAW) WuRML (shadowplay.net) Now the next step. Would you not like to see how your mobile site’s looks on a real phone screen?   Try using the below mentioned emulators to find out how your mobile site appear in the tiny screens of different phones. Phone Simu...
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Increasing usage of mobiles has created the necessity for the creation of mobile websites. The starting point to commence the work on mobile websites is “what most people are yearning for.” Sensing that requirement I have tried to put together the collage of mobile websites creation and Search Engine Optimization tips. First and foremost important criteria to begin with is to develop the site in any of the below mentioned markup languages. XHTML Basic 1.1 XHTML MP 1.2 cHTML WML 1.3 After developing your website you can test and validate your site for mobile friendliness. Here are the Mobile site validator tools – Mobile-friendly XHTML Validator (W3C) Mobile-readiness checker (.mobi) mobileOK Basic Checker (TAW) WuRML (shadowplay.net) Now the next step. Would you not like to see how your mobile site’s looks on a real phone screen?   Try using the below mentioned emulators to find out how your mobile site appear in the tiny screens of different phones. Phone Simu...
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Sample Business Case for Purchasing SEO Tools

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Business Case for Procuring New SEO Tools I. Executive Summary: This business case recommends the Purchase of SEO tools listed below.   SEOMoz Tools ( http://www.seomoz.org/tools )   Web CEO Having these tools in AdvertisingAxis not only saves time for the SEO professionals but also assists them to measure and improve the performance of the websites. These tools facilitate creation of proposals and facilitate effective management of active SEO projects.  II.Business Opportunity: Discovers the missing opportunity for the esteemed clients and equips the SEO professionals to capitalize on the opportunity to increase the performance for the client websites. Instead of spending more time on checking the performance of websites manually, the resources can use this tool and save their valuable time. III.Alternatives: WebCEO SEO Elite Web Position IBP SEMRush SEOMoz Tools ( http://www.seomoz.org/tools ) CompetePro IV.Benefits: For Preparing Proposals - Whenever we embark on prep...
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Enhance your Website Performance using Google Webmaster Tools

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Google webmaster tool is a fabulous tool to lift your website at par with the standards of a Google’s expectation of how a site should be. With the website master tool you can - See the number of pages existing in Google index Provide insights about any crawling error encounter by Google bots View the keywords your website is ranking for Understand who links to you & many More.. Creating a webmaster tools account is very simple and free for all. Add your site towebmaster tool , verify the site ownership & enjoy the rocking features gifted to you to improve your website performance manifold in Google.
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Enhance Website Performance using Google Webmaster Tools

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A Google webmaster tool is a fabulous tool to lift your website at par with the standards of a Google’s expectation of how a site should be. With webmaster tool you can :- See the number of pages existing in Google index Provide insights about any crawling error encounter by Google bots View the keywords your website is ranking for Understand who links to you & many More.. Creating a webmaster tools account is very simple and free for all. Add your site to webmaster tool, verify the site ownership & enjoy the rocking features gifted to you to improve your website performance manifold in Google.
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