Posts

Showing posts with the label Google Defines Cloaking

Migration Automation Tool: Migrate Google Analytics GA3 / Universal Analytics(UA) to GA4 using Google Tag Manager

Image
Here is POC on Migrating GA3 / Universal Analytics to GA4 using Google Tag Manager. Demo Covers: Creation of GTM Account, Container and Workspace for tags  Adding GTM codes to webpages and enabling GTM Universal Analytics Property Creation in GA GTM UA / GA3 Pageview tag creation GA3 Event tag creation by capturing CSS selector for the button event trigger GA4 Property Creation and linking via GA Enabling GA4 pageview tag  Using GTM GA4 migrator tool to migrate GA3/UA event tags to GA4 Scanning though the GA4 event migration Validation using GTM debug mode Report validation

Google Changes the Definition of Cloaking

Google do not consider the following content delivery methods as Cloaking. 1)GEO location 2)First Click Free 3)Javascript replacement 4) URL rewriting 5)Landing page testing 1)GEO location GEO location is the process of showing content based on users geographic location. Google themselves do it, the result of a query in google.com from USA would be altogether different from a query from some other country. 2)First Click Free Searchers accessing a page from google.com can read the content without needing to register in the website or making a payment. 3)Javascript replacement Rendering information through Javascript technology to non-Javascript capable users is not cloaking in the eyes of google. 4) URL rewriting Removing unwanted parameters from dynamic URLs is not regarded as cloaking. 5)Landing page testing Webmasters and marketing personnel are free to any kind of website testing methodologies like A/B testing, Multi-variate testing etc using webpage optimizer tools. Google offers ...