Kamal Chembath Blog - Advertising Axis - Digital Marketing and Analytics

How to retrieve your site when hacked Website hacking is while hackers squeeze links to your website in an attempt to boost his site ranking. Because of this google penalises the hacked site and the links within it to carry any sort of advantage in SERPs. Now the big question before the hacked site owners is "how to bring back their sites in google?" Google actually guides website owners in recovering their site back. Have stated below the steps to recover the hacked website. 1) Keep your site off-line and fix the problems completely. 2) Submit reconsideration request of your website through google webmaster tools. 3) Monitor the happenings via google webmaster tools. 4) Happily watch your site back on SERPs. Adwords Consultant Website Optimization India

Search engine optimization is essential to increase your targeted traffic. Once you know "how to optimize a website" and "implement the seo tactics" the traffic for your website will increase. Tips to optimize a new website: If you have a new website, it is like a new born baby, and adequate attention has to be shown inorder for the website to grow well among the other established websites. On-Page optimization: On-Page optimization is very crucial to make the websites rank for a particular keyword/keyword phrase. On-page optimization and off-page optimization are formidable wings of website optimization. To get good ranking in google and other major searchengines, on-page and off-page optimization have to be carried out simultaneously. This is a "rule of thumb." Off-page Optimization: Google gives foremost importance to back links. Backlinks can be campared to votes a politician gains in an election, if more people votes on him, higher is the success perc...

Supplemental index was introduced in 2003, to differentiate it from the rest of the results. The pages which falls in to supplemental index seldom ranks, shown rarely in SERPs. Supplemental pages made the webmasters/SEO understand that they need attention to get them out of the supplemental index and to gain a place in the index document. Google clearly labelled the supplemental pages, once necessary work is done to those pages to bring them out of the supplemental pages, google removes the label and keep them in normal results. Google came up with a major update on July 31 2007 to remove supplemental label and to unite it with normal results. Now webmasters/SEO confront the issue of finding out which are the supplementary pages, eventhough the label has been removed the qualities and ranking nature remain the same for supplemental pages. On Dec 18 2007 google has assured justice for supplemental results by eliminating the distinction between "supplemental pages" and "n...

Writing a query with allintitle: will fetch you the webpages containing the all of the query in the title.

Site: www.domainname.com query modifier assits website owners to know "how many of their website pages have got indexed in a search engine." For instance, [ site: www.online-businesssolutions.com ] will find pages within www.online-businesssolutions.com that have got indexed in search engines.

Submitting video sitemap to google will make your video urls gain a place in google video.

Google has added "content analysis" feature to webmaster tools. Now website owners have a very simple and easy wasy to find out the missing titles, duplicate titles, missing meta description, duplicate meta description, problematic meta description, pages containing non indexable content viz. flash, videos etc. Google is an amazing search engine, demi god of internet, uncrowned prince...... Content Analysis page

Webpage "Title" is one of the most crucial factors for a search engine to understand the importance of a page with respect to the search query. Studies say the visitors make out what the page is all about only by reading the title of the pages, so title of webpages has to be constructed very carefully and no two pages in the same domains should have similar titles, unless that is unavoidable in some cases. Webpage title is like a sales man for a particular page, carefully crafted web page titles work well in making the visitors understand about the page by just glancing at the title. Visitors do not wish to spend more time to go through the entire page to infer the writing, instead they look for the titles for speedy answers to know where they are standing now.

Search engine optimization is about creating a smooth road for the search engine spiders to travel and reach the destination. Social media optimization is about eliminating the compound walls so that the content can be freely distributed and shared by the community. List of popular sites for Social Media Optimization: Digg Del.icio.us YouTube Newsvine StumbleUpon Social media sites has provided website owners with a way to get rich traffic to their websites, than relying solely on search engines.

Select Your Target Keywords Create Appropriate Content Position Your Keywords at the Right Places in the Webpage Create a Proper Navigational Structure Make it Easier for Search Engine Spiders to Access Your Page Build Inbound Links Avoid Search Engine Spamming Create a Site Map

Link building techniques to avoid Say no to Links Farms Say no to FFA's (Free-For-All sites) Say no to Irrelevant Links Say no to Reciprocal Links (in most cases) Say no to Links to Sites with Lower PageRank Say no toJavaScrpit redirects Say no to Domain Spam and Duplicate Domains Do not Pay For Links