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Showing posts from November, 2013

Migration Automation Tool: Migrate Google Analytics GA3 / Universal Analytics(UA) to GA4 using Google Tag Manager

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Here is POC on Migrating GA3 / Universal Analytics to GA4 using Google Tag Manager. Demo Covers: Creation of GTM Account, Container and Workspace for tags  Adding GTM codes to webpages and enabling GTM Universal Analytics Property Creation in GA GTM UA / GA3 Pageview tag creation GA3 Event tag creation by capturing CSS selector for the button event trigger GA4 Property Creation and linking via GA Enabling GA4 pageview tag  Using GTM GA4 migrator tool to migrate GA3/UA event tags to GA4 Scanning though the GA4 event migration Validation using GTM debug mode Report validation

Websites & Apps looks Inseperable - Android App Content Indexing

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Websites and Apps looks inseperable, and it seems the duo has brought an end to the statements hailing the superiorty of one! Long leave the King and the Queen of the digital world!!!!! With the commonness of accessing virtual world with devices such as smartphones, tablets and desktops - striking a synergy that benefits the users is imperative, and we all know how good Google is in doing this. Google never would have come a long way after it started "BackRub," without heeding to the needs and wants of its users. It does it so frequently like the recent announcement of "App Indexing" feature. With "App Indexing" Google connects specific website content with app content within the smartphone app. Users can open the native app directly from the mobile SERP, and from the website listing, by clicking on "Open in app" link. More from Google: This search feature is available on searches done using Google Search App version 2.8+ for Android